ADVERTISEMENTS (after G. Mikes)
I am ready to bet that in your naivety you believe that advertising is the art of convincing people of the advantages of your product and of persuading them to prefer your product to any other make. This is a misconception. Advertising is the art of convincing people that they want certain things they don 't want at all. Advertisements in America are everywhere. They fill the newspapers and cover the walls, they are on menu cards and in your daily post, on pamphlets and on match boxes... They tell you that if you wash with a certain soap you'll become rich, if you use a certain orange squeezer, you will remain young, if you eat only a special kind of tomato ketchup you will learn foreign languages more easily. Of course, people are much too intelligent to believe such silly statements. But after all there may be something in it - why not try? The word “scientific” has a magic effect in America. You may put up a notice “Scalp Massage” - this is quite ineffective. But if you say “Scientific Scalp Massage” - that is a different matter. After all, the least you can expect is that your scalp should be massaged by a scientist
Answer the questions.
1. What do most people think of the art of advertising?
2. What do advertisements convince people of?
3. Do you believe that if you cat a special kind of tomato ketchup you'll learn English more easily?
4. Which word has a magic effect in America? Why? .
5. Do you know any “magic” words in Russian advertisements?
1)You aren't right. 2)The play is funny. 3) I lost my keys yesterday. 4) I didn't see her in the morning. 5) I met her two days ago. 6) Yesterday she bought some new clothes. 7)she read a lot when she was a child. 8) They talked to us tomorrow. 9) He helped write a letter in english after lunch. 10)I got up at 7 o'clock tomorrow. 11)Next Sunday they will go to the park. 12)She will help us but not to-day. 13)My mother will come to see us next summer. 14)She is going to the cinema with us after work.
Aydar - my close friend. - Айдар мой близкий друг.
We like to walk around the city when we do not have classes. Мы любим гулять по городу, когда у нас нет уроков.
In the near future Astana will be big and beautiful city. - В ближайшем будущем Астана станет большим и прекрасным городом.
What are you going to do tomorrow? -Что ты будешь делать завтра?
He arrived in town at about 10 am. - Он приехал в город около 10 часов утра.
Аt the stadium was about 1,000 fans. - На стадионе было около 1000 болельщиков.