BUYING THE FUTURE Fifty years ago when products
‘were more——_—individual,
manufacturers had the upper hand.
They could charge a lot for successful
items because they were made in
mall_quantities. As competition
increased and became more global,
there were more products to choose
from and they increasingly
resembled each other. This gave
retailers the advantage because they
could pick and choose which
products to sell, and demand the
best prices from suppliers. Now the
consumer is taking command.
‘The arrival of the internet is one
of the things responsible for the big
shift in power. The web makes it
easy for people to discover who
offers the best deal. This could still
be a retailer, but it could also be a
manufacturer selling directly to
consumers, or a trader on eBay.
The group to watch closely is the
younger generation. 18- to 34-yearolds
see the internet as one of their most
important sources of information
and entertainment. For this age
group, the internet will remain the
dominant medium in their lives, as
be for the following
‘ration. This does not mean they
will reject the traditional retail
environment entirely. Shops will be
as much part of their scene as they
have been for their parents or
grandparents, But some shops may
be used in different ways. One
it
indication is the growth of brand
showrooms, such as the Apple and
Sony stores. Their main role is to
demonstrate a range of the
company’s products, with
knowledgeable and enthusiastic stafF
on hand who are under no pressure
to clinch a sale. Where people
actually buy the product in the end
becomes of secondary importance.
‘As media become increasingly
interactive, consumers will be able to
exercise “more choice. Getting
advertising will be optional ~ so it
will need to be good, useful and
relevant to their lives. But traditional
massmedia advertising will continue
to have a role, at least for the
foreseeable future.
The writer suggests that in the past
a manufacturers were more powerful than customers.
b manufacturers were less powerful than custome!
c retailers were less powerful than customers.
a get information about companies.
compare reviews.
© compare prices.
‘The writer thinks that the younger generation are important because
they start their own companies.
b> they are familiar with the technology.
© they have more money.
‘The writer thinks that, in the future, shops might be used
1 to give product information to suppliers.
> to show customers the range of products.
to sell more products directly to the customer.
In the near future traditional advertising
+ will no longer be used.
> will become cheaper.
will still be used.
ответ:МОЕ ТЕЛО Мое вырастает над моим ЕС халр рейес - - Мои 15 на копутах, прикрепленных к моей груди и животу 1 ткацкий станок для шлангов, доктор Лира осматривает мой траст, У меня есть пять туз, 1 используйте их, чтобы ходить 11 Мой Торм Мне нужны мои Яре-ска-ратные части моих глаз, чтобы видеть мои, я использую свой фиксированный, чтобы сидеть на ноге. стопы-Вингеры на коленях, плечи и руки в конце, мне нужна нога, чтобы стоять или ходить. Я использую свой В моем У меня есть глаза, уши, нос и рот для еды, дегустации и разговора Я пятка Мне нужна моя пятерка Я использую свой, чтобы дышать и обонять. кусай и жуй. используйте мои прикосновения, удерживайте и ловите вещи, которые могут быть, я ношу часы на своих коротких, длинных, кудрявых, прямых, темных или светлых, расположенных на конце моей руки, Мне нужно, чтобы мои пальцы, мои булавки, моя голова, чтобы слышать звуки, чтобы произносить молитву, Моя остальная часть моего тела
Объяснение:
Сomplete the sentences with the preposition where necessary. at, from, in, on, to, into, of, by,over,back,out.
1. Bob has developed a real writer. 2. Mother dislikes to borrow things ___ strangers. 3. There is a vocabulary the end the textbook. 4. He has been France this year. 5. When he was young, my dad preferred coffee tea. 6. Do you follow me? 7. The Smiths went the sea ___ train.8. Martha developed interest dancing. 9. Last year I took lessons French summer. 10. Julia speaks ___ Greek fluently, it’s her mother tongue. 11. Children should spend a lot of time the open air. 12. English has become the language ___ the world. 13. The teacher asked his pupils to hand their tests.14.Lucy, can you hand the salt , please? 15. “It’s such a nice picture,” he said handing the photo___ to me.16. Go to your classmates and hand ___ sweets.