Помните, умоляю Reading
1 Look at the sentences about a successful organisation. Read the text and decide if each sentence is correct. If it is correct, write A. If it is incorrect, write B.
1 Go For It is a charity.
2 The company owners expected great success from the beginning.
3 Go For It choose which organisations to help.
4 For sales, T-shirt design is more important than what the charity is.
5 Go For It is planning to sell more than T-shirts.
Go For It
Now here’s an idea. In 2011, a couple of friends from Bristol set up an internet site with the idea of selling T-shirts with original designs made to support charities. Every Monday to Thursday – you can go to their website and order whatever they’ve got there. However, you’ve got to be quick because the products are only available for this very limited period.
T-shirts with statements such as ‘Listen to me’ and ‘Can you hear me?’ raised more than ₤1,000 for the National Society for the Deaf. Another early venture with a local charity helping people with learning difficulties was also successful. So how does it work? Well, I spoke to Martina Smith, the co-owner of the company and she had this to say: ‘We wanted to make money, but we had no idea how well we could do if we worked with charities. However, the public seem to like the idea that they will get something original that would also be in aid of a good cause. Every four days there is a new design available for four charities and you have four days to buy it. We give a quarter of our profits to the charity. Simple.’
Since the company started, they’ve had over 150 charities applying to work with them. ‘The problem is’, says Martina ‘that we are the ones who decide who to work with and many are disappointed when we don’t choose them to be our partners. Perhaps they don’t fit in with our four categories of help. These are to do with the senses – being deaf or blind, or having speaking or mental difficulties.’
Martina says that the T-shirt design can make or break a campaign, so Go For It’s designers are a critical part of the process. They use top quality fabrics and inks to provide wonderful detail. ‘We sell more based on the design then on the charity.’ says Martina. ‘So that’s our priority – good design.’ Go For It also guarantee that their products are all made with environmentally-friendly materials in their local factory.
There are no plans to change the business model of four days and four charitable categories, but Go For It may expand by selling other products, such as prints of the artwork designed for T-shirts. Martina says, ‘My partner has this great idea of opening a shop where we sell our T-shirts, prints and also offer cakes, pies and coffee. He’s a great cook.’
This is largely because they have the same shops, belonging _to__ the same companies. There are, of course, advantages to this situation. __For_ instance, if you buy something from a chain store while you are _on__ holiday which you later wish to return or have replaced, you can take it back to your local branch. However, many people have little to say in fovour of the modern high street. In the past, the high street was _full__ of small, independent shops, most of __them_ specialised _in__ one type of service or product. So, there would _have__ been a baker's, a cobbler's, a hardware shop and so on. They not _only__ offered a more personal service, but also a more friendly __one_. Nowadays, shops sell a wide __range_ of goods, but they don't often have those little extras, _like__ a handle for the food mixer you __have_ had since you were first married and do not want to _throw__ away. _In__ contrast, a shop in the old high street would have had that handle and it would have checked the food mixer to make sure it _would__ last another twenty years.
Hi, Ira!
Hi, Misha. You'll never guess what happend to me.
What is it? You look a little upset.
Oh, my god. I had a shock.
Really? What happend to you?
I was at the shop and i heard that anyone's shouting. I was scared And i fall down all my products i bought
Oh, what was that? Maybe it was a shopfilter?
No, i asked a staff, working there, they said "No, it's just a small girl, she wanted to sleep, but he couldn't , beacuse there was a lot of noise". Then i saw this girl, and mum bought her a toy, and she was happy!
Oh, this is a good story with a good end. But what happend to your purchase?
They are safe!
That's great!