Where do you need to go? 1 I want to get a newspaper. the newsagent
2 I'd like to buy food for a week.
3 I need some stamps.
4 We must get Michael a present.
5 I'd like to buy a book.
6 I want to buy some clothes for myself and my children in one shop.
Homework
Write the words for these definitions.
1 a person who sells things in a shop shopassistant
2 money (not a cheque or credit/debit card)
3 a piece of paper that is worth £20
4 'plastic money'
5 coins or small notes
Now write definitions in English for these words/phrases.
6 a butcher's
8 a newsagent's
7 the firstfloor
9 the basement
To advertise means to make information public. But nowadays advertising doesn’t limit itself by a word ‘publicity’. Modern advertising has a task to show a product in a positive and pleasant way. It has an aim to make us want to buy it. But how and when did advertising appear?
The advertisement has existed since antiquity time. At first there were murals that informed about gladiator fights. In the middle Ages public heralds stood in the centre of the city and gave last news.
In the 15th century there was a good development of printing. After that posters and leaflets appeared. Two centuries later the first newspapers began to publish advertisements. But it is the 20th century when advertising really explodes. It followed the invention of radio and TV.
In the United States companies have worked with advertisers since 1930. They invented packaging that had to attract customers. They also created an idea of pro
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